The concept at a glance
The »penderecki musik:akademie westfalen im forum mariengarden burlo« and the
»musik:landschaft westfalen« festival open up for partners and sponsors a wide
variety of opportunities for sustained marketing and PR work with an unusually wide
reach and a highly interesting target group.
> Major sponsorship
Sponsors are displayed at all concerts and events and in all media.
Companies present themselves and their products or services as part of the programme
surrounding the festival events.
> Event sponsorships
Sponsors promote concerts, festival days or festival weekends, rehearsal weeks for
concerts – making themselves visible on posters, in leaflets and concert programmes,
and in media coverage.
Sponsors help young musicians to take part in the »musik:akademie westfalen« and are
visible in media coverage. Recipients of grants can be involved in company incentives,
staff training courses or cultural corporate activities.
> Grants for teachers
Sponsors help towards the costs for the teachers and are visible in media coverage and in
the media themselves.
> Providing competition prizes
Future »musik:akademie westfalen« master schools award prizes named after sponsors.